European bicycle manufacturer uses DSV’s virtual model to reform its supply chain

While laying plans for future growth, a leading European bicycle manufacturer enlisted DSV to provide strategies for cost-effective supply chain solutions. DSV's roadmap for the future included a high-level virtual model that illuminated inbound and outbound flows. This helped the manufacturer determine the number and location of future distribution centers. The model also improved transparency about current product volume flows and the supplier base. Our data analysis illuminated options for managing growth. The company could plan cost savings by adopting approaches such as customer and product segmentation. It refined its purchase order and inventory management systems. Contracting assembly was yet another way the company was better able to see its way forward.